Friendships for life and a safeguard against career breaks; the long term benefits of higher education can’t be underestimated and are discussed in this great article from Bucks graduate Nealy.
Studied: BA (Hons) Advertising and Marketing Promotions
Who do you work for, and what is your role?
I’m a Marketing Administrator at Space Station, a self-storage company set up by Alastair Caldwell (a former McLaren Formula 1 team manager who led the team during to success between 1974-76).
I manage the company’s social media accounts, put together company newsletters, organise the marketing stock, and analyse our online activity.
I’m also managing a charity initiative for the company, organising fundraising for the Children’s Charity Variety. We have a target of £20,000!
What have been your main career achievements to date?
Going back to work after a 7 year break to have my children! It was very daunting… I’ve also presented to large groups of people – stepping outside of my comfort zone!
How has your qualification from Bucks helped your career?
It definitely helped me after having quite a long career break, the industry had progressed quite a lot in that time but my degree qualification meant I still had the fundamental skills needed to get back into the industry.
Other than the specific areas of study, I strongly believe a university degree develops personal skills such as self-motivation and determination!
Are there any misconceptions about your role/industry that you would like to address?
Marketing is just as much analytical as it is creative. It’s vital to measure the success of marketing activity.
I would also say to recent graduates that it is important to keep up to date with new trends but also to remember the basics.
What advice would you pass on to your first year self?
Relax and enjoy yourself! It’s important to work hard but it’s also important to enjoy university life. Life gets a lot more serious when you finish your degree!
A last word on Bucks New University?
I’m still in touch with friends that I made at university, even though it’s been 10 years since we left.
A message from Bucks New University Alumni Service:
Please follow Nealy’s example and let the Bucks New University community know what you have gone on to achieve, whilst passing on some words of wisdom to our current cohort.